Despite the public availability, finding experts in any field when relying on academic publications can be challenging, especially with the use of jargons. Even after overcoming these issues, the discernment of expertise by authorship positions is often also absent in the many publication-based search platforms.
ReadInfluences of background music on consumer behaviour has economic potential for businesses, however, the precise parameters for manipulating these effects have remained elusive. In this study, the impact of different genres of background music on consumer spending was examined via a pilot field test conducted in three branches each of both a Japanese-themed and a Mexican-themed restaurant chain in Singapore.
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